Evaluation

FINAL TEASER, WEBSITE AND POSTER

TEASER


WEBSITE

http://www.stmaryleboneschool.com/STUDENTSITE/MEDIA/Lucy/Index.htm

POSTER

Progress

This was my original time plan that I created to help me make sure I was organised and on schedule to complete my work on time. I feel that using Microsoft Project to make my timeplan was and extremely effective way and a software that I would consider using again in the future. It is clear to see exactly what needs to be done and by what dates, and by looking visually at the Gantt chart, you can instantly see which tasks will require more time.

However, looking at my time plan now, I realised that I perhaps did not follow it as closely as I should have done. I was scheduled to finish all three aspects of the project (website, poster and teaser) by 6th March, yet I actually completed these tasks on the 24th March, which is 18 days late. I feel that this is because I did not give hardly enough time for filming. I did not realise how long it would take to film and how many times you would need to re-film parts as they did not look too professional when loaded and watched back on the computer. In this timeplan, I also did not take into account Re-Sits. The main actor for our film along with two of the girls all had re-sit exams in the week I wanted to film and so therefore, they were unable to. Therefore I was already behind a few days. I also realised that I did not allow enough time for editing, giving myself only three weeks. The editing process took a lot longer than I expected, especially due to the fact that for one of the week's that I had scheduled for editing was taken up by a half term break. This then meant that I was not allowed access to the recording studio and therefore did not have the equipment or software to edit at home. This then put me another week back therefore resulting in each of the other tasks that I had planned to finish by a particular date ending late as well.

I have learnt from this project to make sure that I take into account other factors such as Half Term breaks, so that my final time plan is something that I can realistically follow and it would be of a much greater use to me. I will also make sure that at the end of each week I check to see how much progress I have made. This will therefore result in me more likely staying on track and completing the work on the date that I was meant to.

Final Website

Above is an image of what my final webpage looked like when I had finished designing it in Adobe Photoshop. I have made this webpage very similar to my poster, so that I can establish a sense of identity for my film. I have used the same font for the film heading as well as the same image of Nick, yet I have repositioned and enlarged it. I have kept to the same colour scheme of a white background with black text, and used the dark pink shade to highlight certain pieces of text, for example the last two words of the tagline. I have included many conventions of websites, such as including a date when the film is released, a billing box and a copyright symbol towards the bottom of the page, verifying that LSA Productions own this site and no-one else can take credit for it. I have also included an 'Enter the Site' button, as well as the option to share this page on various other social networking sites such as Twitter and Facebook. This increases the publicity for my film and allows for media convergence (integrating different forms of media to appeal to a much wider audience). The white space on the left is where I will embed my teaser trailer.

You are able to view my live website by visiting this address:

http://www.stmaryleboneschool.com/STUDENTSITE/MEDIA/Lucy/Index.htm

Website Analysis / Mock Up for Website

Website Analysis
I have decided to look at three other websites of the same genre of my film to help inspire me for my own website. The genre of my film is a romantic comedy, which is why I have looked at the following films: "It's a Boy Girl thing", "Rumor has it" and "Music and Lyrics". I feel that all three of these websites are successful, yet nto one of them features a trailer on the homepage. I would definitely like to present my teaser on the homepage as I feel that this is the best way to really sell your film and make users want to watch it.

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Mock Up for my Website


Above is the mock up for my website. I have decided to keep my website the same style as my movie poster, so that users will recognise it much more quickly. The font for the heading and main image of Nick will be the same as that on my poster, just slightly adapted. The trailer will be positioned underneath the heading, and I will embed my trailer using the website 'Vimeo'. To the right of the trailer, users will be able to see the tagline for my movie as well as the day it is realeased. The 'Enter The Site' button will be in the same font that I have used for the heading ('Elephant') so that my company remains consistent throughout. I will also place a box around this so that users are more likely to notice it. The billing box will also be positioned underneath the trailer.

I will have to remember to include two more things though when I finally get round to making my real website poster. The first includes icons for users to share my page on Twitter, Facebook, Blogger and Delicious. This will increase the number of my site hits, and the film will gain much more publicity. I will also need to include a copyright logo underneath my billing box so that it clearly states this website belongs to 'LSA Productions'.

Final Trailer

I have now finished editing the trailer and feel that the final result is successful. After presenting our trailer to the Year 12 media class, we received both positive and negative feedback.



Positive Feedback

• There is a clear storyline that runs throughout the trailer, and viewers are fully aware of the the film is going to be about. The voiceover helps with this as well.
• The storyline is humorous meaning that they were more likely to want to watch it.
  
• There is a good use of editing which helps to make the trailer look professional.
• The music fits in well with the scenes.

Negative Feedback

• Although the music fits in well with the two different sections within the trailer, the transition between the two songs could have been smoother.
• The beginning was slightly too long, and probably could have been simplified more

I am pleased with the final outcome and feel that the trailer has a clear storyline that runs throughout, meaning that users are able to understand what the film is going to be about. The editing is quite simple yet professional, which made the final teaser trailer successful.

Final Poster

Above is the final draft of my poster. I feel that my final poster is quite successful. I have decided to keep it extremely plain and simple, which I feel helps make it look quite sophisticated and professional. I have followed many codes and conventions of movie posters which also help make my poster quite successful. Firstly, I have included the actors' names at the top and in alphabetical order. If I display the actors' names, then people are more likely to be persuaded to watch it if they are aware that their favourite actor is in the film. Secondly, I have included the film name in the centre of the poster. I have used the font 'Elephant', as feel this serif font is qutie sophisticated and gives users a good idea as to the kind of lifestyle the main charcter leads. Thirdly, I have inluded the tag line "Work Hard, Play Harder". I came up with this tagline as I feel that it is short and catchy, and allows users to gain an insight into Nick's way of living without even seeing the film yet. It suggests that Nick lives quite a hedonistic lifestyle, work hard but making sure he plays harder. It shows that he takes some issues in his life seriously, but is mainly interested in making sure he has a good time. Lastly, I have included a billing box, the release date and the website address towards the bottom of the page. This is all of the legal requirements, and basically states important information that users may want to know.

Whilst looking at other films, I noticed that they normally have two or three different posters. This is probably to keep viewers entertained and also to tell more of a story and allow viewers to see characters that may be featured in the film but not necessarily be the lead. As you can see in the image below, Alfie has two posters, John Tucker Must Die
has three and Hitch has four.


Therefore I decided to make three more posters for my film, each featuring a different girl. I have replaced the tagline with a quote that Nick says in the film, yet I have kept all fonts and colours the same as my house colours so that viewers are still aware that this is still part of the film 'Nick'.