Thursday, 13 November 2008

Signs and Semiotics 10/10/08

In this lesson, we learnt about signs and semiotics. I found out that the three main semiotics are icon, symbol and index. Icon is where the sign looks like what it represents, such as a non-smoking sign. This is easily recognisable and the viewer can clearly understand what it means. A symbol needs to be culturally learned, such as a thumb up. Once this symbol is learned, most people will understand what it is. Lastly, an index is suggestive and connected to what they represent, however it can be interpreted in many different ways, for example, smoke is a sign of fire.

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